Reporting Ninja blog

Product Marketing at Reporting Ninja

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Analytics

Business consulting report

Learn how to create a business consulting report that provides in-depth insight and guidance for your clients.

Javier Pozo

Facebook vs Instagram - Which is best for brand building?

Not sure whether to use Facebook or Instagram to build your brand? Read this guide to get the low down on which social media might be best for you.

Manolo Pereira

Head of Marketing at Reporting Ninja

Optimizing your Google My Business profile

In this guide, we will show you where and how to optimize your Google My Business profile to make the most of it.

Fran Sánchez

Head of Marketing at Reporting Ninja

Effective Facebook ads strategies for local businesses

This article reveals Facebook ad strategies to help local businesses connect with their audience and drive growth.

Fran Sánchez

Founder & CEO at Reporting Ninja

Set up Facebook Ads reporting dashboard in 10 minutes (template)

Build a Facebook Ads reporting dashboard in minutes to track spend, impressions, conversions and KPIs — enabling faster decisions and real-time insights without manual exports.

Luis Pereira

Paid search analytics: everything you need to know for 2026

Discover the essential paid search metrics and tools you need in 2026 to track performance, optimize campaigns, and boost ROI across search channels.

Customer Success at Reporting Ninja

8 Important PPC metrics to track for campaign success in 2026

This article explores the most important PPC metrics every marketer should track to ensure their campaigns are effective and profitable.

José María Rosales

Product Marketing at Reporting Ninja

2026 PPC tracking guide: top metrics, tools & expert tips

Learn how to track your PPC campaigns effectively. Explore essential metrics, expert tools, and proven tactics to lower costs and boost conversions.

Javier Pozo

Understanding Google Business Profile Analytics

Learn how to track all the important analytic data from Google Business Profile and how to analyse it.

Understanding Facebook ad formats - And what they are best for

Explore the different types of Facebook ads, and how they can benefit your business.

Facebook A/B testing - Top tips

Getting the most out of your Facebook Ads means knowing what works and what doesn't. This is where a/b testing work - learn more here.

Editing and managing your Google business profile

In this guide, we’ll show you how to edit and manage your Google business profile so that it’s always up-to-date and accurately reflects your business. Click to read now.

Verifying your Google business profile

Verifying your business is quick and easy, but there are a few different methods to choose from.

Head of Marketing at Reporting Ninja

Facebook page vs Facebook Group - Which is better?

There are two main ways that brands and businesses can take advantage of Facebook: through a Facebook Page or a Facebook Group. But what’s the difference between the two? And which one is better for engagement, reach, and overall marketing goals?

Fran Sánchez