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Reporting Ninja blog

Explore the latest insights and dive deep into key aspects of marketing reporting and analytics.

2026 Supermetrics pricing: is it worth it? (and alternative)
Analytics

2026 Supermetrics pricing: is it worth it? (and alternative)

Supermetrics offers powerful integrations but comes with scaling costs and hidden fees. Compare its pricing with cost-effective alternatives like Reporting Ninja for transparent, flat-fee reporting.

Luis Pereira
Founder & CEO at Reporting Ninja
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2026 Search engine rank reporting: creating a report guide
SEO

2026 Search engine rank reporting: creating a report guide

Learn what search engine rank reporting is, why it matters, and how to use it to monitor keyword performance, spot SEO trends, and refine your strategy.

Luis Pereira
Founder & CEO at Reporting Ninja
Facebook engagement - Complete guide
Social

Facebook engagement - Complete guide

Interested in learning all about Facebook Engagements? From Likes & Shares to ad engagement, we will cover the most relevant items.

Kyle Rushton McGregor
Contributor
11 top tips for retargeting in Facebook
PPC

11 top tips for retargeting in Facebook

Want to retarget your audience but not sure where to start? Discover everything you need to know to get you started with this process from Reporting Ninja.

Fran Sánchez
Head of Marketing at Reporting Ninja
Improving YouTube CTR
Social

Improving YouTube CTR

Improve how your YouTube Videos perform with these top tips to improving CTR.

José María Rosales
Customer Success at Reporting Ninja
Business consulting report
Analytics

Business consulting report

Learn how to create a business consulting report that provides in-depth insight and guidance for your clients.

Javier Pozo
Product Marketing at Reporting Ninja
Facebook vs Instagram - Which is best for brand building?
Social

Facebook vs Instagram - Which is best for brand building?

Not sure whether to use Facebook or Instagram to build your brand? Read this guide to get the low down on which social media might be best for you.

Manolo Pereira
Contributor
Optimizing your Google My Business profile
SEO

Optimizing your Google My Business profile

In this guide, we will show you where and how to optimize your Google My Business profile to make the most of it.

Fran Sánchez
Head of Marketing at Reporting Ninja
Effective Facebook ads strategies for local businesses
PPC

Effective Facebook ads strategies for local businesses

This article reveals Facebook ad strategies to help local businesses connect with their audience and drive growth.

Fran Sánchez
Head of Marketing at Reporting Ninja
Set up Facebook Ads reporting dashboard in 10 minutes (template)
Social

Set up Facebook Ads reporting dashboard in 10 minutes (template)

Build a Facebook Ads reporting dashboard in minutes to track spend, impressions, conversions and KPIs — enabling faster decisions and real-time insights without manual exports.

Luis Pereira
Founder & CEO at Reporting Ninja
Paid search analytics: everything you need to know for 2026
PPC

Paid search analytics: everything you need to know for 2026

Discover the essential paid search metrics and tools you need in 2026 to track performance, optimize campaigns, and boost ROI across search channels.

Kyle Rushton McGregor
Contributor
8 Important PPC metrics to track for campaign success in 2026
PPC

8 Important PPC metrics to track for campaign success in 2026

This article explores the most important PPC metrics every marketer should track to ensure their campaigns are effective and profitable.

José María Rosales
Customer Success at Reporting Ninja
2026 PPC tracking guide: top metrics, tools & expert tips
PPC

2026 PPC tracking guide: top metrics, tools & expert tips

Learn how to track your PPC campaigns effectively. Explore essential metrics, expert tools, and proven tactics to lower costs and boost conversions.

Javier Pozo
Product Marketing at Reporting Ninja
Understanding Google Business Profile Analytics
SEO

Understanding Google Business Profile Analytics

Learn how to track all the important analytic data from Google Business Profile and how to analyse it.

Kyle Rushton McGregor
Contributor
Understanding Facebook ad formats - And what they are best for
Social

Understanding Facebook ad formats - And what they are best for

Explore the different types of Facebook ads, and how they can benefit your business.

Kyle Rushton McGregor
Contributor
Facebook A/B testing - Top tips
Social

Facebook A/B testing - Top tips

Getting the most out of your Facebook Ads means knowing what works and what doesn't. This is where a/b testing work - learn more here.

Kyle Rushton McGregor
Contributor
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