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Reporting Ninja blog

Explore the latest insights and dive deep into key aspects of marketing reporting and analytics.

2025 Supermetrics pricing: is it worth It? (And alternatives)

2025 Supermetrics pricing: is it worth It? (And alternatives)

Supermetrics offers powerful integrations but comes with scaling costs and hidden fees. Compare its pricing with cost-effective alternatives like Reporting Ninja for transparent, flat-fee reporting.

Founder & CEO at Reporting Ninja

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Marketing data integration: types, examples, tools & more

Marketing data integration: types, examples, tools & more

Marketing data integration eliminates data silos, enhances reporting, and drives smarter decisions. Discover the best methods, tools, and real-world applications to streamline your workflow.

Head of Marketing at Reporting Ninja

9 Best Google Ads reporting tools: reviews, pricing & more

9 Best Google Ads reporting tools: reviews, pricing & more

Struggling with Google Ads reporting? Discover the top tools for automation, customization, and multi-channel insights to streamline your workflow and save time.

José María Rosales

Customer Success at Reporting Ninja

6 AgencyAnalytics alternatives: reviews, pricing & more

6 AgencyAnalytics alternatives: reviews, pricing & more

Looking for AgencyAnalytics alternatives? Compare the top options for automation, customization, and pricing to find the best fit for your agency.

Kyle Rushton McGregor

7 Supermetrics alternatives: reviews, pricing & more (2025)

7 Supermetrics alternatives: reviews, pricing & more (2025)

Finding the right reporting tool is crucial for seamless data integration and automation. Explore the best Supermetrics alternatives for affordability, customization, and efficiency.

Creating a web analytics report: types, examples, tools & more

Creating a web analytics report: types, examples, tools & more

This post will walk you through the entire process to produce a web analytics report for your clients.

Product Marketing at Reporting Ninja

Mastering the cost per acquisition formula for smarter marketing decisions

Mastering the cost per acquisition formula for smarter marketing decisions

Learn how to optimize your marketing with the Cost Per Acquisition formula. Discover actionable strategies for lowering CPA and achieving smarter, ROI-driven decisions.

Content marketing statistics that can transform your strategy in 2024

Content marketing statistics that can transform your strategy in 2024

Leverage key content marketing statistics for 2024 to enhance audience engagement, refine strategies, and maximize ROI. Gain insights into video, SEO, personalization, and more.

José María Rosales

Customer Success at Reporting Ninja

The best tools for tracking your keyword rankings effectively

The best tools for tracking your keyword rankings effectively

Discover the top tools for tracking keyword rankings, from Semrush and Ahrefs to budget-friendly options like Mangools, tailored for all business needs.

Product Marketing at Reporting Ninja

Mastering competitor PPC analysis for strategic advertising success

Mastering competitor PPC analysis for strategic advertising success

Competitor PPC analysis refines advertising strategies by uncovering winning tactics, optimizing ad spend, and boosting ROI. Learn effective methods to outmaneuver rivals and enhance campaign performance.

Head of Marketing at Reporting Ninja

Understanding the CPM formula: how to calculate your marketing costs effectively

Understanding the CPM formula: how to calculate your marketing costs effectively

This guide explains the CPM formula, its calculation, and strategic importance, helping marketers optimize ad spending and measure campaign cost-effectiveness efficiently.

Kyle Rushton McGregor

How to master data visualization in marketing

How to master data visualization in marketing

Data visualization simplifies complex marketing data, making it actionable. Learn the tools, strategies, and best practices for creating effective marketing reports.

Creating effective marketing reports: a comprehensive guide

Creating effective marketing reports: a comprehensive guide

Discover how to structure comprehensive marketing reports to analyze data, optimize strategies, and justify investments, maximizing your marketing impact.

Founder & CEO at Reporting Ninja

How to create an effective social media funnel

How to create an effective social media funnel

Learn how to guide customers through the social media funnel stages—from awareness to advocacy—turning followers into loyal advocates for sustained business growth.

Product Marketing at Reporting Ninja

Understanding SEO analytics for better performance

Understanding SEO analytics for better performance

Learn the essentials of SEO analytics, key tools, and best practices to optimize your website’s performance and make data-driven decisions that drive success.

José María Rosales

Customer Success at Reporting Ninja

Unlocking the power of ecommerce data analytics

Unlocking the power of ecommerce data analytics

Explore how ecommerce data analytics drives growth by optimizing operations, enhancing customer experiences, and providing valuable insights for data-driven decisions.

Head of Marketing at Reporting Ninja

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