Optimize your campaigns with our advanced PPC reporting tools
Get equipped with all the key functionalities to design PPC reports that are both compelling and thorough in a matter of minutes.
Innovative PPC reporting solutions for your business
Build and automate professional PPC reports with Reporting Ninja so you can focus on delivering value to your clients.
Integrated PPC reports for strategic agility
Precision and simplicity in custom reports. Scale with smart reporting automation, offering more value to your clients.
Precision and simplicity in custom PPC reporting
Simplify reporting with ready-to-use templates and visualizations for instant, comprehensive reports. Enhance client relations with reports customized to their language.
Scaling with smart PPC reporting automation
Handle more clients with ease, scale efficiently, and maintain quality service. Automated dispatch ensures timely reports and fosters trust through consistent communication.
Delivering more value to your clients
Automate your reporting for a more focused campaign. Provide faster data access and clear ROI visuals through our client portal, enhancing service and trust for lasting partnerships.
Consolidate all your PPC data in a single place
Reporting Ninja transforms the complexity of PPC tracking across diverse advertising platforms into a simple process. Our PPC reporting software integrates with industry giants such as Google Ads, Bing Ads, and a host of others to bring you a cohesive analytics experience.
Moreover, with Reporting Ninja, you have the flexibility to import your pay-per-click data directly from Excel and Google Sheets.
Easily add markup or margin to PPC costs
As a PPC specialist or agency, you likely base your fees on your clients' PPC expenditure, whether that's total ad spend or a percentage of it. Give your clients full clarity with PPC reporting that includes your agency's margin.
This helps avoid any confusion and makes the agency's fee structure completely transparent.
Demonstrate PPC campaign ROI
Make it easy for your clients to understand their ROI and ROAS by presenting them in a visual format. Reporting Ninja generates custom ROI and ROAS graphs that clearly explain how much was spent and how much each campaign generated in return.
You can also enable clients to compare their performance across time periods or against other campaigns, helping them to identify areas of improvement and better understand their ROI.
White label PPC reporting tool
PPC agencies and marketing experts juggle a diverse clientele, each with its unique brand identity. Whether aiming for uniformity across your reports or tailoring each to resonate with individual client branding, Reporting Ninja streamlines the process with customizable white-label PPC reports.
Ensure every analysis is clear and aligns closely with your client's brand identity.
Automated PPC report templates
Gain immediate access to the entire collection of PPC templates when you register with Reporting Ninja. Our PPC report templates come equipped with pre-built data visualizations, saving you from the ground-up construction of charts and tables.
Go straight into analysis and storytelling with your data, leaving the tedious setup to Reporting Ninja.
A flexible solution for all your PPC reporting needs
Not all projects are the same, and flexibility is essential. That is why our three destinations to build and deliver reports are included in all our plans at reasonable and affordable prices.
Custom reports platform
Effortlessly create professional reports using our extensive templates. Enhance your brand with adaptive designs and custom metrics. Also, includes clients a white-label client portal for immediate report access.
Looker Studio
Efficiently build multichannel dashboards and share insights professionally in Looker Studio. Define queries, adjust fields, set dates, filter precisely, and execute scheduled queries smoothly.
Google Sheets
Connect with the versatile and user-friendly Google Sheets to centralize your data efficiently. Dive deep into multichannel analysis and intuitively define and schedule your queries for streamlined insights.
Frequently asked questions
What is a PPC tool?
A PPC tool helps advertisers manage, optimize, and automate Pay-Per-Click campaigns. It assists with keyword research, bidding strategies, ad creation, and performance tracking to ensure campaigns run efficiently and yield better results.
What is PPC reporting?
PPC reporting provides detailed data on the performance of a Pay-Per-Click campaign, such as clicks, impressions, conversions, cost-per-click (CPC), and return on investment (ROI). These reports help advertisers evaluate and adjust their strategies.
How do you track PPC performance?
PPC performance is tracked using key metrics like Click-Through Rate (CTR), Cost-Per-Click (CPC), conversion rate, and overall ROI. Tools like Google Analytics, Google Ads reports, and third-party software are used to monitor and optimize campaigns.
Which software is used for PPC?
Common software for managing PPC campaigns includes Google Ads, Microsoft Advertising (Bing), SEMrush, Ahrefs, and other specialized tools for keyword research, bid management, and performance analysis.
What is the most used PPC system?
Google Ads is the most widely used PPC platform due to its vast reach, extensive targeting options, and integration with Google Search and other properties, making it a go-to tool for most advertisers.
Is PPC better than SEO?
PPC offers immediate visibility and faster results but at a continuous cost. SEO, while slower to show results, provides long-term, sustainable traffic without ongoing payments. Neither is inherently better, as they serve different purposes.
Can SEO and PPC work together?
Yes, SEO and PPC can complement each other. PPC drives quick traffic while SEO builds organic rankings. Together, they can increase brand visibility, share valuable keyword data, and improve overall marketing performance.
What is the difference between CPC and PPC?
CPC (Cost-Per-Click) is the actual price paid for each click in a PPC campaign. PPC (Pay-Per-Click) is the overall advertising model where advertisers pay each time their ad is clicked.
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